Maintaining a steady flow of interaction and engagement on Twitter is not as easy as it sounds. Some businesses have resorted to using automated online platforms not just for pre-scheduling posts, but favoriting tweets, sending direct messages, and following people as well. Twitter business profiles full of automated tweets are not very attractive. Instead, talk about […]
We’ve all heard stories about people tweeting something embarrassing and then immediately deleting it, hoping nobody has seen it. Alas, the internet has a long memory and some people possess unbelievable skills in taking screenshots of quickly-disappearing content. Don’t be a victim of the following mistakes, suffering embarrassment before your brand even takes off. Take […]
Nobody saw it coming. But what was immediately apparent when the LOLCats blog, ICanHasCheezburger, got popular back in 2007, was that humor touched us all and connected us in a way no language could ever do. Fast-forward to today and social media has replaced blogs, but humor still thrives on the Web. In an age […]
The Twitter we’ve come to love is more than just a social networking site. Today, Twitter has become a powerful marketing platform and a source of real-time news as it unfolds. Tweets are even being used to track earthquakes across the globe. There’s really no guessing what people will use it for next. just setting […]
It’s not easy to build a social media presence without making some mistakes along the way. You’re bound to make mistakes as you learn how to gain more Followers and encourage higher engagement on your page. Problem is, mistakes can cost you. On Twitter, there are certain practices that turn people off your brand and […]
In 2013, the Make-A-Wish Foundation turned San Francisco into Gotham City, and young Miles Scott into the now famous #SFBatKid. Through their hashtag initiative they were able to round up nearly 13,000 volunteers to cheer on a pint-sized version of Batman who got to run around all day saving “Gotham City.” The campaign was so […]
How do you reach out to your audience and get them excited about your brand? How can you stand out in a way that they will actually notice and remember? One great way is to host a Twitter Party! A Twitter party is an online event sponsored by your brand, and it can be a […]
Social media is one of the most powerful marketing tools for brands today. It’s a way to talk to consumers on their level, and for most businesses it’s a necessity in the world of commerce and content. You have to keep in mind that there is a right and wrong way to present yourself online. […]
Thanks to Twitter and the Internet, achieving worldwide popularity is literally right at our fingertips. We’ve seen tons of people become overnight sensations with just a single picture, a few words, or even less effort. If you’ve been on Twitter for quite some time, but still haven’t seen any significant growth in your followers, don’t […]
In case you haven’t heard, Twitter is a microblogging social networking site that packs a lot of punch – marketing punch, that is. With millions of active users, small business owners and marketers have realized the potential Twitter has. Having a presence on Twitter can help brands and businesses alter consumer perception, and this gives […]