Since Twitter Analytics was launched in 2014, it was upgraded numerous times to give users the ability to measure and track their performance. In 2016, Twitter developed Engage, a standalone analytics app. A few months later, an analytics app for Twitter Moments was also launched. With all the improvements, updates, and upgrades done over the […]
When Twitter announced that they are planning to make some changes to how people use the site, almost everyone was concerned that the platform will not let them see the number of likes and retweets a post has. The panic started when some Twitter users assumed that Twitter will finally be doing what its CEO, […]
After all the marketing and promotional campaigns you do on Twitter, you definitely would want to know if your efforts are a success. This is where doing a thorough Twitter audit will help a lot. Here is a quick guide on how to run your audit and use the findings for your future strategies. How […]