Since Twitter Analytics was launched in 2014, it was upgraded numerous times to give users the ability to measure and track their performance. In 2016, Twitter developed Engage, a standalone analytics app. A few months later, an analytics app for Twitter Moments was also launched. With all the improvements, updates, and upgrades done over the […]
Category: Twitter Tips
After all the marketing and promotional campaigns you do on Twitter, you definitely would want to know if your efforts are a success. This is where doing a thorough Twitter audit will help a lot. Here is a quick guide on how to run your audit and use the findings for your future strategies. How […]
While Facebook and Google are under fire for their failure to protect the data of their users, Twitter did a clear invasion of privacy when it took over a user’s account and read that user’s DMs… Or did they? Here’s what happened. On March 25, Twitter user Matt Navarra had a brilliant idea. He wanted […]
If you might not have figured out yet, Twitter’s algorithm works in the same way as that of Facebook’s. It looks into your behaviors and arranges your Twitter feed based on your past and present activities. Twitter organizes your feed by what it believes is relevant to you. However, Twitter does not get this right […]
Twitter has just released its new “Playbook for Agencies” guide, which contains a host of handy advertising recommendations and tips. Let’s take a peek at what the guide has to offer and learn how you can use these strategies to enhance your tweet campaigns. Combine organic & paid marketing The guide starts off pointing out […]
Conversations happen on Twitter and it’s your chance to not just listen to what others are saying about your brand, but also to promote your business and engage potential and current customers.
Twitter is a valuable platform for both journalism and brand marketing.
Twitter is a place where people can get fast updates, away from the usual noise of social media.
Keep tweeting and stay classy! Sometimes, all it takes is self-control. The good news is that we can learn to restrain ourselves, especially online and on Twitter where the world can see our tweets and judge us by them.
The internet — and Twitter — can be a dangerous place for brands, but where there is risk there is opportunity. It’s crucial that you stay vigilant and get in the habit of monitoring your accounts.