Twitter is one of the most powerful social media platforms there is. As a matter of fact, as of the first quarter of 2018, the microblogging site boasts of 336 million monthly active users. This is probably one of the reasons why Twitter has become an effective catalyst for launching and influencing initiatives for social […]
Social media platforms have long been enabling too many features that will be useful to its users. One of the said features is the view count for videos, or the display wherein users will be able to see just how many had viewed the clip. It was implemented on Facebook and Instagram too long ago, […]
Twitter Inc. has announced its new partnership with Bloomberg in order to break into the TV broadcasting industry. Twitter aims to provide 24/7 user-focused, live streaming content for its users. It also hopes to form additional partnerships to increase and expand the content it can provide. Twitter is embarking on a difficult journey with so […]
Twitter’s increased maximum character limit has had mixed receptions from its users. Apart from making retweets longer though, the additional characters have the potential to help develop several fields when seen through the prism of different world practices. The History of Retweets On September 26, 2017, Twitter took a bold step and doubled their maximum […]
If you might not have figured out yet, Twitter’s algorithm works in the same way as that of Facebook’s. It looks into your behaviors and arranges your Twitter feed based on your past and present activities. Twitter organizes your feed by what it believes is relevant to you. However, Twitter does not get this right […]
Nobody likes trolls or people who abuse social media. Unfortunately, cyberbullying is a real thing and sites like Twitter can bread cyber bullies who sit behind keyboards with inflated egos tapping away aggressively as they troll others. Earlier this year, Twitter committed to taking action against trolls and abusers and has now followed through on […]
Twitter has just released its new “Playbook for Agencies” guide, which contains a host of handy advertising recommendations and tips. Let’s take a peek at what the guide has to offer and learn how you can use these strategies to enhance your tweet campaigns. Combine organic & paid marketing The guide starts off pointing out […]
Twitter is making it easier for anyone to view the source of all the ads being run by users with the release of its new Twitter Ads Transparency Center. The goal is to help people better understand the motivations behind ads they see on the platform. Search and view Twitter ads faster This new feature […]
Conversations happen on Twitter and it’s your chance to not just listen to what others are saying about your brand, but also to promote your business and engage potential and current customers.
Twitter is a valuable platform for both journalism and brand marketing.