Since Twitter Analytics was launched in 2014, it was upgraded numerous times to give users the ability to measure and track their performance. In 2016, Twitter developed Engage, a standalone analytics app. A few months later, an analytics app for Twitter Moments was also launched. With all the improvements, updates, and upgrades done over the […]
When Twitter announced that they are planning to make some changes to how people use the site, almost everyone was concerned that the platform will not let them see the number of likes and retweets a post has. The panic started when some Twitter users assumed that Twitter will finally be doing what its CEO, […]
All it takes is a single tweet to cause a brand its reputation on Twitter.
Twitter is supposed to be a lively place, full of conversations and exchanges of ideas. However, at times you might find, despite your many followers, your experience there is quieter than you’d expect. If that’s the case, there’s a good chance that more than a few of the accounts that are following you are […]
Engagement is crucial on any social media platform. Accounts with higher engagement will always appeal more to those who are interested in following the profile. In the world of Twitter, these engagements are going to be your tweets, retweets, likes, and followers. While there are many ways to get your followers to engage with you […]
One of our top-rated providers recently unveiled a new design for their website. TwitterBoost launched the new layout just a couple of weeks ago, and it looks great. They’ve incorporated LEGO characters, which makes them more inviting. LEGOs aren’t the only changes though, so let’s break it down a bit more. New content The old […]
Last October, Twitter unveiled its new polling feature. This feature lets anyone create polls on the social networking site. While this service is available to anyone, celebrities are currently getting the most traction from it. Take a look at some of the top celebrity polls and then formulate a polling strategy for your brand. If […]
The 88th annual Academy Awards are coming up this Saturday, presenting a unique opportunity for social media marketers. We’re in the year 2016, and an event like this is now required to come with an official hashtag. People use the official hashtag to look up real-time posts about the Oscars. However, expect to see a […]
Since its launch in 2006, Twitter has been a different kind of social network. Those differences have taken center stage as of late, as Twitter’s revenue continues to grow while it fights to attract new users. Many people think this means Twitter is in trouble, but it simply means it’s a different type of […]
Twitter recently unveiled a new timeline, which marks the site’s biggest algorithm change to date. Before the change, the site displayed tweets in reverse chronological order. People logged into their accounts and viewed the most recent tweet first, down to the oldest. Now, though, people see select tweets at the top of their timelines, […]