In July 2017, the Knight First Amendment Institute at Columbia University represented seven people in a lawsuit against President Donald Trump for blocking them on Twitter. The plaintiffs include a journalist, a Texas police officer, and a surgeon. One plaintiff said that there are around 150 verified Twitter accounts and hundreds more unverified ones that […]
Twitter is a place where people can get fast updates, away from the usual noise of social media.
So, you’ve spent all that time growing your following on Twitter, but now you’ve got to keep them attached to your account. Do you ever think about how many people unfollow you? The Twitter crowd can be fickle. One day they love you, the next day they don’t. It’s not the end of the world […]
The success of any social media marketing campaign often lies not only in how well you market your brand, but also in your following on social media. As demonstrated by the phenomenon that is social proof, the behavior of any single person is strongly influenced by the actions of the majority. This is why some […]
UPDATE: July 17, 2018 After years in the industry as one of the best at what they do, the Devumi team have closed their doors. We are sad to see them go as they always did very well every time we tested them, their support staff were great whenever we spoke to them, and their […]
Everyone wants more followers on Twitter. They make you look more credible and popular, giving you an instant level of authority. Acquiring followers is not always easy, especially if you’re new to the platform. Twitter newbies often have to endure a long, tedious and unpredictable process of slowly growing a following. There are ways to […]
While you’re busy wracking your brain for ways to increase your following on Twitter, don’t neglect one of the most crucial elements to a campaign’s success: engagement. On Twitter, engagement means retweets, comments, @mentions and replies – all signals of your followers’ reception of the content you put out. Numbers alone will not make you popular […]
The follow-back strategy is an aggressive marketing technique used by Twitter users, to rapidly increase their following and boost their credibility online. The basic idea is to follow a person on Twitter – usually a popular person, who has a network you want to be in on – in the hopes that they will follow […]
Twitter is a highly engaging platform and when used properly, it can be extremely rewarding for any budding (or thriving) business owner. This social media powerhouse is a great place to hunt down hot leads who can potentially turn into loyal customers. Twitter also makes it easier for business owners to look for users under the […]
According to SmallBizTrends, Twitter is still the 2nd most popular social media platform to date – making it a potent pool of users just waiting to become connections. Gaining recognition on Twitter and amassing a large following seems easy for some, but for the vast majority it can be an uphill climb. Fortunately, the dawn […]