In July 2017, the Knight First Amendment Institute at Columbia University represented seven people in a lawsuit against President Donald Trump for blocking them on Twitter. The plaintiffs include a journalist, a Texas police officer, and a surgeon. One plaintiff said that there are around 150 verified Twitter accounts and hundreds more unverified ones that […]
Twitter has debuted a set of new tools for marketers on the platform. These tools will let users help with the development of Twitter’s features and better take advantage of the platform for advertising. Community testing “Twttr” is one of the tools that Twitter launched in early March, which lets users test new features that […]
Twitter is one of the most popular social media sites, but marketers still find it difficult to get people to notice them. To help you deal with that challenge, we list five of the simple but effective ways to make a splash with your tweets. #1. Keep everything short and simple When creating tweets, you […]
Twitter is one of the most popular social media platforms businesses rely on for marketing, but you can use it for more than just that. Let’s take a look at some of the other ways Twitter can help your business grow. Using Twitter for customer service Simply providing good service can often be as effective […]
The celebration of the New Year has definitely gone awry for Huawei employees involved in the Twitter blunder that gone viral recently. Twitter for iPhone On the last day of 2018, Huawei Technologies’ official account wished all of its followers a Happy New Year on the social networking site, Twitter. But here’s an interesting twist: […]
If you’re a brand who’s trying to make a name for yourself on Twitter, you might want to consider tracking your followers a bit to learn more about them. Getting to know your target audience through Twitter gives you a chance to gain valuable insights about the people you’ve successfully attracted, which will help you attract even more followers.
If you’re a brand owner or a marketer, Twitter can help you achieve your marketing goals through the immense amount of engagement it can deliver. One of the best ways you can drive engagement and attention to your Twitter profile is by running a contest. Twitter contests are highly rewarding and can easily be managed even by smaller, up-and-coming brands.
So, you’ve spent all that time growing your following on Twitter, but now you’ve got to keep them attached to your account. Do you ever think about how many people unfollow you? The Twitter crowd can be fickle. One day they love you, the next day they don’t. It’s not the end of the world […]
Before we dive into how you can improve your Twitter Ads to better target your audience, it’s important to note that your ad goals play a crucial role in any strategies you develop. As with all marketing campaigns, whether offline or online, defining what you want to achieve is vital to attaining them. On Twitter, […]
Maintaining a steady flow of interaction and engagement on Twitter is not as easy as it sounds. Some businesses have resorted to using automated online platforms not just for pre-scheduling posts, but favoriting tweets, sending direct messages, and following people as well. Twitter business profiles full of automated tweets are not very attractive. Instead, talk about […]