In case you haven’t heard, Twitter is a microblogging social networking site that packs a lot of punch – marketing punch, that is. With millions of active users, small business owners and marketers have realized the potential Twitter has. Having a presence on Twitter can help brands and businesses alter consumer perception, and this gives […]
The success of any social media marketing campaign often lies not only in how well you market your brand, but also in your following on social media. As demonstrated by the phenomenon that is social proof, the behavior of any single person is strongly influenced by the actions of the majority. This is why some […]
If you’re new to Twitter and have only just heard of the somewhat strange concept of buying Twitter followers, you’re probably wondering what that’s all about. Specifically, what’s the difference between a real follower and a fake follower? Before you can know if buying Twitter followers is right for you or not, you’ll need to […]
Without a doubt, Twitter is one of the most valuable social media platforms for business. This network has 336 million active users sending over 500 million tweets per day, representing an incredible pool of potential customers you can use to grow your business. Twitter’s great for driving traffic to your website, building your brand, reaching […]
Twitter is home to thousands of businesses trying to make a dent in their industry – one tweet at a time. They’re all using Twitter for good reasons, as the platform sees 49% of their users following brands compared to 16% on other social networking sites. Many businesses also leverage the engagement they’ve received on […]
Twitter is an amazing platform for business owners and brands who want to reach and interact with their audience. More and more brands are noticing the marketing benefits that Twitter has to offer, and are stepping up their tweet game to gain more engagement. You’ve worked hard to build a following on Twitter for your […]
Twitter has fast become a marketing powerhouse for brands and businesses who want to reach their audience on a more personal level. It’s massively flexible when it comes to the kinds of content you can share and the ways you can share it, so we’re seeing more and more businesses use this platform to help […]
While you’re busy wracking your brain for ways to increase your following on Twitter, don’t neglect one of the most crucial elements to a campaign’s success: engagement. On Twitter, engagement means retweets, comments, @mentions and replies – all signals of your followers’ reception of the content you put out. Numbers alone will not make you popular […]
The follow-back strategy is an aggressive marketing technique used by Twitter users, to rapidly increase their following and boost their credibility online. The basic idea is to follow a person on Twitter – usually a popular person, who has a network you want to be in on – in the hopes that they will follow […]
Twitter is a highly engaging platform and when used properly, it can be extremely rewarding for any budding (or thriving) business owner. This social media powerhouse is a great place to hunt down hot leads who can potentially turn into loyal customers. Twitter also makes it easier for business owners to look for users under the […]